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10 Best Hair Toners 2025 in the United States

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Our Top Picks

#1

Winner

L'Oreal Paris Le Color One Step Hair Toning Gloss, Cool Blonde, 4 Ounce (Pack of 2)

Rating
10.0
Chosen by1,115
Tone
Level
Formulation

Most important from
18071 reviews

Tone
This toner delivers a subtle yet effective cool blonde tone while leaving hair incredibly soft and shiny, even after frequent bleaching and toning.
Level
The toner works best on hair that is already lightened; it won't lift or correct dark or heavily brassy hair but excels at neutralizing yellow tones on lighter shades.
Formulation
Proper application is crucial—fully saturating hair in sections prevents streakiness and ensures even color distribution.
Ingredients
It combines toning and deep conditioning in one step, thanks to its coconut oil-infused formula, which keeps hair feeling healthy without damage.
Longevity
Results are temporary, lasting about 10 days, making it ideal for those seeking a gentle, no-commitment refresh of their blonde tones.

The L'Oreal Paris Le Color One Step Hair Toning Gloss in Cool Blonde is designed to refresh and neutralize brassiness in highlighted or bleached blonde hair. It offers a cool tone that enhances shine and leaves hair looking healthy with a subtle color boost. This toner stands out because it combines toning and deep conditioning in a single step, thanks to its coconut oil-infused formula. Being free from ammonia, parabens, phthalates, sulfates, and mineral oils makes it gentle and safe for both natural and color-treated hair, even keratin-treated strands.

Application is straightforward—no mixing or gloves needed, and the 15-minute in-shower treatment fits easily into your routine. The color effect lasts about 10 days, which is ideal if you want a temporary refresh without long-term commitment. However, because the product is a gloss and not a permanent toner, it requires regular reapplication to maintain the cool blonde effect.

While it adds shine and improves hair condition, it may not be strong enough if you're dealing with very dark or heavily brassy hair. This toner is suitable for anyone looking for an easy, no-damage way to keep blonde tones bright and fresh, especially if you prefer a gentle product with conditioning benefits.

Rating
10.0
Chosen by1,115
Tone
Level
Formulation

Most important from
18071 reviews

Tone
This toner delivers a subtle yet effective cool blonde tone while leaving hair incredibly soft and shiny, even after frequent bleaching and toning.
Level
The toner works best on hair that is already lightened; it won't lift or correct dark or heavily brassy hair but excels at neutralizing yellow tones on lighter shades.
Formulation
Proper application is crucial—fully saturating hair in sections prevents streakiness and ensures even color distribution.
Ingredients
It combines toning and deep conditioning in one step, thanks to its coconut oil-infused formula, which keeps hair feeling healthy without damage.
Longevity
Results are temporary, lasting about 10 days, making it ideal for those seeking a gentle, no-commitment refresh of their blonde tones.
#2

L'Oreal Paris Le Color Gloss One Step Toning Gloss, In-Shower Hair Toner with Deep Conditioning Treatment Formula for Gray Hair, Silver White, 1 Kit (Pack of 2)

Rating
10.0
Tone
Level
Formulation

Most important from
18071 reviews

Tone
This toner delivers a gentle yet effective neutralization of yellow tones, leaving hair soft and shiny without damage, even after bleaching.
Level
The product works best on light hair and requires correct color selection to neutralize specific undertones; it does not lift or lighten darker hair.
Formulation
The gloss formula is pleasantly scented and conditions hair, making it suitable for color-treated hair without harsh chemicals.
Ingredients
The gloss formula is pleasantly scented and conditions hair, making it suitable for color-treated hair without harsh chemicals.
Longevity
While the color effect lasts about 10 days, regular use is necessary to maintain the desired tone.

L'Oreal Paris Le Color Gloss One Step Toning Gloss is designed specifically for refreshing gray and white hair with a silver-white tone. It’s a liquid in-shower toner that’s easy to use, requiring no mixing or gloves, making it a convenient option for those new to hair toning. The color effect lasts about 10 days, which is great if you want a temporary boost without commitment. It won't lighten or cover gray hair but enhances the existing tone to reduce brassiness. The formula is gentle and conditioning, enriched with coconut oil, making it safe for color-treated hair and free from harsh chemicals like ammonia, parabens, sulfates, and mineral oils. This helps maintain hair health while adding shine and softness.

Each tube offers up to three applications, with a quick 15-minute treatment time that fits easily into a weekly hair care routine. Since it’s a gloss toner rather than permanent color, it requires regular use to maintain results, which might be less ideal if you prefer longer-lasting color. Also, it’s focused on silver-white shades, so it won’t suit those looking for broader color options or stronger coverage. This product is a solid choice for anyone with gray or white hair wanting a simple, conditioning toner that refreshes shine and neutralizes unwanted yellow tones without damage.

Rating
10.0
Tone
Level
Formulation

Most important from
18071 reviews

Tone
This toner delivers a gentle yet effective neutralization of yellow tones, leaving hair soft and shiny without damage, even after bleaching.
Level
The product works best on light hair and requires correct color selection to neutralize specific undertones; it does not lift or lighten darker hair.
Formulation
The gloss formula is pleasantly scented and conditions hair, making it suitable for color-treated hair without harsh chemicals.
Ingredients
The gloss formula is pleasantly scented and conditions hair, making it suitable for color-treated hair without harsh chemicals.
Longevity
While the color effect lasts about 10 days, regular use is necessary to maintain the desired tone.
#3

L'Oreal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss, Neutralizes Brass, Conditions & Boosts Shine, Smoky Bronde, 4 Ounce

Rating
9.8
Tone
Level
Longevity

Most important from
18071 reviews

Tone
The product has a pleasant smell and works wonders for neutralizing yellow tones, especially when left on longer than directed.
Level
For optimal results, ensure even application and choose the correct color based on your hair's undertone to avoid streakiness.
Longevity
The toner helps maintain a beautiful 'bronde' shade and extends the time between salon visits, saving money in the long run.

The L'Oreal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss in Smoky Bronde is designed to enhance hair color and tone while neutralizing brassiness. It boosts shine and deeply conditions hair. A significant advantage of this product is its easy application - no mixing or gloves are needed, and it only takes up to 15 minutes. It lasts for around 10 days and offers up to three applications per tube, making it quite convenient for regular use.

Additionally, the formula is vegan and free from harmful chemicals like ammonia, parabens, phthalates, sulfates, and mineral oils, which makes it gentle on hair and suitable for frequent use. The inclusion of coconut oil helps in conditioning the hair, keeping it shiny and healthy.

However, the longevity of the toner might be a drawback for some, as it only lasts about 10 days, requiring weekly reapplication to maintain the desired tone and shine. Additionally, the product is aimed at those with highlighted hair, so it may not be as effective for all hair types. This product is ideal for individuals seeking a simple, in-shower solution to tone and condition highlighted hair without harsh chemicals.

Rating
9.8
Tone
Level
Longevity

Most important from
18071 reviews

Tone
The product has a pleasant smell and works wonders for neutralizing yellow tones, especially when left on longer than directed.
Level
For optimal results, ensure even application and choose the correct color based on your hair's undertone to avoid streakiness.
Longevity
The toner helps maintain a beautiful 'bronde' shade and extends the time between salon visits, saving money in the long run.

Buying Guide for the Best Hair Toners

Choosing the right hair toner can make a significant difference in achieving the desired hair color and maintaining its vibrancy. Hair toners are used to neutralize unwanted tones in your hair, such as brassiness or yellow hues, and can help you achieve a more natural or specific shade. When selecting a hair toner, it's important to consider several key specifications to ensure you get the best results for your hair type and color goals.
ToneThe tone of a hair toner refers to the color it will impart to your hair. This is important because it helps neutralize unwanted hues and enhances your desired shade. Tones are typically categorized into cool, neutral, and warm. Cool tones (like ash or violet) are great for counteracting yellow or orange hues, while warm tones (like gold or copper) can add warmth to your hair. Neutral tones are balanced and can help maintain a natural look. Choose a tone based on the unwanted hues you want to neutralize and the final color you wish to achieve.
LevelThe level of a hair toner indicates its lightness or darkness. This is crucial because it should match the level of your current hair color to work effectively. Hair levels range from 1 (black) to 10 (lightest blonde). If your hair is light blonde, you should use a toner with a similar level to avoid darkening your hair. Conversely, if your hair is darker, a toner with a matching level will help you achieve the best results. Assess your current hair color level and choose a toner that aligns with it.
FormulationHair toners come in various formulations, such as liquid, cream, or gel. This is important because different formulations can offer different application methods and results. Liquid toners are often used in professional settings for precise application, while cream and gel toners can be easier to apply at home. Consider your comfort level with applying hair products and choose a formulation that suits your needs. If you're new to toning, a cream or gel might be easier to manage.
IngredientsThe ingredients in a hair toner can affect its performance and how it interacts with your hair. This is important for ensuring the health and integrity of your hair. Look for toners with nourishing ingredients like keratin, argan oil, or vitamins that can help condition and protect your hair during the toning process. Avoid toners with harsh chemicals that can cause damage or dryness. If you have sensitive skin or scalp, opt for a toner with gentle, natural ingredients.
LongevityThe longevity of a hair toner refers to how long the color effect will last. This is important for maintaining your desired hair color without frequent reapplication. Some toners are semi-permanent and can last several weeks, while others are temporary and may wash out after a few shampoos. Consider how often you're willing to reapply the toner and choose one that fits your maintenance routine. If you prefer low-maintenance hair care, opt for a longer-lasting toner.

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